LGBTQ Participation in the Cosmetics and Makeup Industry

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The cosmetics industry has a long history going back to the Egyptians (and probably earlier). However, it was only in the 1920s that the industry became global and entered into the mainstream consumer market. This was followed by the mod look of the 1960s, the supermodels of the 1990s, and today's very scientific approach to the industry.

The LGBTQ community has always been a part of the cosmetics industry, embracing its creative and artistic side. The beauty industry itself is very diverse and inclusive. Makeup has become a tool of expression, including gender expression.

There is also a commercial culture to the cosmetics industry that has greatly aided the LGBTQ activist community. Notable among the participants in this has been MAC Cosmetics and its MAC VIVA Glam and MAC AIDS Fund projects. Makeup can be a tool of resistance and markers of makeup help LGBTQ individuals identify each other, as noted in the article below.

Cosmetic brands have always been closely aligned to the transgender community - RuPaul was an early spokesperson for MAC Cosmetics.

Over the past few years there has been an emphasis on creating organic cosmetics. Notable among the founders in this space is Gloria Noto of Noto botanics.

Australia

Brazil

Canada

Germany

India

Malaysia

Mexico

The Netherlands

Phillipines

Sweden

United States

See Also

Further Reading/Research


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